Thinking

Fresh ideas from HB’s
team of moment creators

In an age of distrust, brand is the new strategy for challenger consultancies

3 min readInsights

Scott McGuffie on bringing creativity to B2B storytelling

Print Press

Andy Martinus explores the emerging role of the corporate influencer in Entrepreneur Magazine

EntrepreneurPress

Forbes features Scott McGuffie’s pick for Pantone’s Colour of the Year

ForbesPress

An inside look at HB’s CCO through The Subtext

The SubtextPress

The next wave: HB’s 2025 graduates

2 min readInsights

Tom Foulkes on taking the helm as HB’s new Managing Director

Campaign Live Press

Why B2B needs more imagination, not more tools

2 min readInsights

HB designers spotlighted for pure creative exploration

2 min readNews
The Grief of Change

How smart firms are turning AI anxiety into a competitive advantage

2 min readInsights

Nathan Gainford on the values that shape his work and life

PRINTPress

Tara Cloak unpacks what B2B brands can learn from Nvidia’s rise

FastCompany Press

Forbes features Scot McGuffie on how Gen Z judges brand success

FORBES Press

Ad Age features Nathan Gainford on the need for non-traditional creative leadership

AdAge Press
Two professional women talking on a rooftop in London

In conversation with… Charlotte and Fi on mental health and well-being at work

6 min readThinking

Redefining HB, and why memorability matters

3 min readInsights
Designing for impact, solving business challenges with creativity

Designing for impact, solving business challenges with creativity

5 min readInsights
Branding for the Third Sector

Branding for the Third Sector

5 min readInsights

Directing the way: introducing our Creative Director

5 min readNews

Investing in the design talent of tomorrow

7 min readInsights

The best tools for collaborative design

4 min readInsights

Making the move to HB

3 min readInsights

Moving from Graduate to Account Lead

3 min readInsights

Supporting tomorrow’s creative talent

3 min readInsights